Branding, advertising, digital, packaging, and environmental graphics for the world's fourth largest movie theatre chain based in Mexico City. The branding system honors traditional marquee signs, reinvented for modern movie theater's applications and consisting of illustrative animations.
CREATIVE/ART DIRECTION: Jessica Walsh & Stefan Sagmeister DESIGN: Daniel Brokstad, Shy Inbar ANIMATION: Fumi Omori, Heejae Kim, Harry Butt

Mark
Daniel Brokstad @2018
New York City + The World
Mark